Your personal branding efforts on social media are a must whether you’re a small business owner or a professional. Personal branding decides how you’re seen on the internet by potential clients and customers. Learn five ways you can improve your personal brand on social media.
The marketplace for jobs is getting better everyday for employees, every day slightly easier to find openings. That doesn’t mean it’s easy to find a new job, though. You don’t want to make the most common job hunting mistake either. Even in the most stable job markets, looking for a job is unpredictable and keeping … Read more
Even in the best of times, there’s a lot of competition for your dream job. There are other job seekers to compete with and a grueling interview process. By following suggestions here, you’ll be positioning yourself as a premium candidate that will have your dream job seeking you out. The first place to start if you want … Read more
Every business needs a why behind it. Why it was started, why it’s still here, and why it should exist 10 years from now. I wanted to share the why and more behind my business. Exprance started out after I built a course to help people build their personal brand website, portfolio, and blog. I created this website … Read more
Getting started with anything is usually an overwhelming process. Have you ever felt overwhelmed at first when you started learning something new? Blogging is no different. These 4 blogging tips for beginners are meant to help you feel a bit less overwhelmed. There’s a learning process that goes into blogging that takes time and patience. Don’t … Read more
Have you ever paused and thought about what makes a recognizable brand? Think about what you remember about some of the brands you run across, but not the billion dollar companies with massive marketing budgets. What are some of the small companies you’ve run across that still had a memorable brand? Without a recognizable brand, … Read more
Building a personal or business brand online isn’t easy. Displaying the consistency across multiple online channels is a necessary part of the brand but it’s also something that’s difficult to keep up. It’s important for businesses to have an online presence that is as consistent as the offline presence. Keeping the Brand Imagine if one time you went … Read more
This is the last installment of my building your personal brand online series of posts. I started with determining whether to go with a brand page or a website. I then went into where the best place is to blog. Now it’s time to go into the best place to build your portfolio. Your portfolio … Read more
I lied in my last post about writing this one next, but I didn’t do that on purpose, I forget about the holidays sometimes and what it can do to time. I am following through with it though and writing about the importance of the two major types of content you are going to need … Read more
Building your online brand is easier now than it’s ever been before. There are not only a myriad of social media sites out there which help you network in real-time to people all over the world but also many sites where you can publish content. There’s even some bleed-over now between social media and content … Read more
If you work in eLearning in any capacity, you’ll more than likely have something you can show off on an online portfolio. Before you even get your first job you should have a minimal portfolio and as you become more experienced, it should grow with you. I have worked in eLearning before as an Instructional Designer and … Read more
There’s always that time in your blogging that you aren’t able to write. For whatever reason, you may need a few weeks off or even a month. Either way you’ll eventually need or want to return to blogging. This post is about my recent hiatus and with this article I break my posting hiatus and explain … Read more
It’s easy to find great personal brand website examples on the Internet. A quick search turns of several roundups of examples. Unfortunately many of those examples that turn up are from professional webs designers or graphic designers. Many of these examples aren’t practical for most though, especially when the website isn’t the main focus. Many times … Read more
When you’re first starting blogging there’s a lot of things to think about. It’s a bit overwhelming. I asked for people’s advice on what they wish they’d known when they started blogging. I thought it would be helpful to put some of these pieces of advice together for community-sourced advice for new bloggers. None of … Read more
There are a lot of blogging platforms out there, so why use WordPress for blogging? LinkedIn For Context I’ve been working with WordPress and LinkedIn lately as a blogging platform. After the experiment, I’ve concluded that LinkedIn isn’t a blogging platform for the long run. I’ve moved most of my content away from it, but … Read more
Investing time and money to build a portfolio website seems like a daunting task, it isn’t though. There are enough reasons out there why you should take the time and invest the money to build your portfolio website right the first time. Don’t get caught walking around the professional world naked, that’s what you’re doing when you don’t … Read more
I’ve noticed a trend lately and it seems to be echoed all over the Internet. Mobile traffic accounts for most traffic to my websites, I estimate it at about 60% or more. Catering to mobile users first is the best way to start. Responsive web design is a great path for thinking mobile first and having … Read more
Putting your finger on exactly what a personal brand is isn’t the easiest thing to do. While the brand of an organization is a complex web of people, it’s still not as complex as people. Think of all the different skills that go into making you successful at your job. There’s a common theme I speak … Read more
There are a lot of places to promote your skills online today for free. Social media sites are a great place to increase your personal brand awareness. Top of this list in social media is Linkedin followed closely by Facebook and Twitter. There are even sites like about.me and WordPress.com where you can have a … Read more
This is my first post on the website I’ve created to help people promote their personal brand using a website. There are many great ways you can promote your personal brand including LinkedIn, Facebook, Behance, Twitter, Pinterest and lots of other social media sites. These are great websites but they don’t give you full control … Read more